Sales and Marketing Manager

Qualifications & Competencies

- Develop sales and marketing strategies.

- Prepare budgets and gather resources.

- Oversee staff.

- Conduct market research.

- Plan and manage marketing campaigns.

- Monitor marketing and sales success.

- Prepare reports.

- Recruit, train and schedule staff members.

- Coordinate with product development.

Responsibilities

- Promoting the company's existing brands and introducing new products to the market.

- Analyzing budgets, preparing annual budget plans, scheduling expenditures, and ensuring that the sales team meets their quotas and goals.

- Researching and developing marketing opportunities and plans, understanding consumer requirements, identifying market trends, and suggesting system improvements to achieve the company's marketing goals.

- Gathering, investigating, and summarizing market data and trends to draft reports.

- Implementing new sales plans and advertising.

- Recruiting, training, scheduling, coaching, and managing marketing and sales teams to meet sales and marketing human resource objectives.

- Maintaining relationships with important clients by making regular visits, understanding their needs, and anticipating new marketing opportunities.


- Staying current in the industry by attending educational opportunities, conferences, and workshops, reading publications, and maintaining personal and professional networks.

Requirements

- A bachelor's degree in marketing, mathematics, business administration, or related field.

- 3-5 years experience in marketing or sales.

- Experience in management may be advantageous.

- Understanding and knowledge of sales and marketing.

- Strong analytical, organizational, and creative thinking skills.

- Excellent communication, interpersonal, and customer service skills.

- Knowledge of data analysis and report writing.

- The ability to understand and follow company policies and procedures.

- The ability to work under pressure.